BECOME PART OF BELLA MAE

Bella Mae is more than clothing — it’s a movement of confident, country-strong women with creative hearts.

If you feel aligned with the energy and want to help bring the Bella Mae story to life… we’d love to have you.

BECOME A BM BABE

HERE'S WHAT YOU NEED TO KNOW

What does a BM Babe actually do?

BM Babes help us bring the Bella Mae vibe to life — through content, styling, sharing their favourite pieces, and joining in on fun community challenges. You don’t need to be perfect… just yourself 🤍

How much time do I need to commit?

It’s super flexible.

We only ask that you share your gifted pieces in a natural, genuine way and join in on a few of our fun monthly challenges if you can. Life comes first — always 🤍

How often do you choose new BM Babes?

We review applications regularly and choose new BM Babes throughout the year. There’s no rush — if you’re meant to be part of the BM family, you’ll find your way in 🤍

What do I get as a BM Babe?

As a BM Babe, you’ll be gifted pieces from our collections and become one of the faces of Bella Mae — featured across our socials, website, campaigns and content.

You’ll also get personal invites to our exclusive events, including the BM Muster weekends, plus fun challenges we run throughout the year.

It’s more than a collab… It’s a sisterhood.

Think new friendships, country vibes, content days and unforgettable memories with an amazing group of women.

Do I need to have a big following?

Not at all. We care more about your vibe, creativity, and how you connect with the Bella Mae lifestyle. Whether you’re living rurally, styling bold outfits, or just love creating — you’re welcome here.

How long do I stay a BM Babe for?

There’s no expiry on being a BM Babe.

We check in regularly and look at how active and involved you are — and our hope is always to keep you with us for as long as the energy feels right.

What’s the difference between a BM Babe and a BM Ambassador?

Being a BM Babe means you’re one of the beautiful women who help bring Bella Mae to life — through your content, your style, and simply being part of the community.

BM Ambassadors are our girls who become even more involved. They join us at events, help behind the scenes, become part of the BM HQ crew, and have their own permanent discount code.

Every journey begins as a BM Babe, and there’s plenty of room to grow into a BM Ambassador if you ever feel called to 🤍

APPLY NOW